Pulse Media

ADVERTISING THAT SPINS YOUR WHEELS

Pulse Media's MOBILE ADVERTISING services allow customers to maximise the value of their advertising spend by taking the message to their specific market. By understanding the dynamics of a City, we are able to identify the locations, time of day and day of the week where specific groups of people gather. For example, in Dunedin, Student areas of the City while different by day of the week, are well known. Similarly, families can be targeted in several areas of town such as sports grounds on a Saturday morning. The effect is advertising that is only visible at the time and locations that it is going to have maximum effect.

For all mobile media fleet options sampling services (flyers, promotional brochures, product etc) are also available.

Pulse Media MOBILE ADVERTISING is also highly effective for use in both:

* Brand Campaigns. Where a simple message relating to the company brand is advertised. This significantly raises awareness of the company name and products/services. These campaigns tend to be longer in length and have shorter sessions regularly throughout the period.
* Call to Action activity. These are campaigns relating to a short term message such as a sale, an event or similar. The aim is to remind people that something they need to be at is occuring right now. These campaigns tend to be shorter in length but with more activity during that period than a brand campaign.




SIMPLICITY IS OUR STRENGTH

* The fleet and signs are highly visible and eyecatching
* Simple messages are easily absorbed, understood and valued by the viewers
* Pre-set routes generate excellent reach and frequency
* Backlighting, Product Sampling and Sound options are also available

MOBILE CAR/TRAILER FLEET

* The cars and trailers are an excellent medium for getting close to the target market, while also covering a lot of ground. They provide an excellent balance between reach an